Advertising on Radio
Radio Advertising
Radio Advertising is a powerful audio medium that delivers your brand message directly into the ears of millions—whether they’re commuting, working, or relaxing at home. With its unmatched regional penetration, language diversity, and loyal listener base, radio remains a cost-effective tool for mass awareness and emotional storytelling.
Perfect for time-bound offers, festive campaigns, retail promotions, and public announcements, radio ensures your brand is heard—loud and clear.
Type of Radio Advertising Options
Radio Ads
Radio ad costs vary depending on the following factors:
TV advertising cost depends on multiple variables:
City and Location
Premium areas cost more.
Duration
Longer campaigns typically get discounted rates.
Size and Format
Larger and digital formats are more expensive.
Traffic Footfall & Visibility
Higher visibility = higher cost.
AdzBasket offers media planning based on your budget, audience, and campaign goals—ensuring cost efficiency and high recall.
Why Choose Radio Advertising?
Mass Visibility
Capture attention of thousands daily
24x7 Presence
Always-on branding for continuous recall
Location Targeting
Reach specific neighborhoods or zones
Trust & Credibility
Build strong brand perception
Creativity at Scale
Bold visuals make a lasting impact
Highly effective for FMCG, real estate, retail, apps, fintech, events, and public awareness campaigns.
Why Book Radio Ads with AdzBasket?
- Access to 20+ FM stations and community radio channels
- RJ partnerships and live mention scripting
- Creative support for scriptwriting, jingles, and voiceovers
- Slot scheduling, frequency mapping, and rotation planning
- Campaign summary with play log reports and audio proof of delivery
Supercharge Your Brand with AdzBasket’s Smart Advertising Platform
Unlock the full potential of Radio Advertising with AdzBasket—India’s leading Brand Tech AI platform that helps in creating marketing campaigns, automation, and creative strategies to deliver campaigns that truly perform. Whether you’re targeting cities, screens, streets, or skies, our Brand Tech AI platform helps you plan, execute, and scale your brand visibility with ease.
Get started today with AdzBasket—where AI technology meets impactful outdoor and in-app advertising.
Explore Radio Advertising Across India
AdzBasket enables you to run campaigns across national and regional radio networks:
Radio Advertising in Delhi
Radio Advertising in Mumbai
Radio Advertising in Bangalore
Radio Advertising in Chennai
Radio Advertising in Hyderabad
Radio Advertising in Lucknow
Want to reach Tamil, Bengali, Marathi, or Telugu-speaking listeners? We’ll match you with the right FM network.
Frequently Asked Questions (FAQs)
Most ads are 20–30 seconds. We help you choose based on your message, budget, and station norms.
Yes. We offer single-city or pan-India planning through national networks or city-wise custom plans.
RJ mentions build trust and sound more personal, while spot ads ensure consistent messaging and broader repetition.
Typically within 2–3 working days, once the creative and slots are confirmed.
Yes. We share log sheets and broadcast confirmation recordings after the campaign.
Let Your Brand Be Heard with Radio Advertising
📍 Capture attention, build trust, and reach millions through powerful Radio Branding.
Let’s plan a high-impact campaign that gets your message in front of the right audience.
