{"id":3321,"date":"2025-08-11T14:36:36","date_gmt":"2025-08-11T09:06:36","guid":{"rendered":"http:\/\/adzbasket.test\/?p=3321"},"modified":"2025-08-11T14:36:39","modified_gmt":"2025-08-11T09:06:39","slug":"shopping-apps-vs-ott-vs-gaming-apps-ad-performance-comparison","status":"publish","type":"post","link":"https:\/\/adzbasket.io\/sg\/blog\/shopping-apps-vs-ott-vs-gaming-apps-ad-performance-comparison\/","title":{"rendered":"Shopping Apps vs OTT vs Gaming Apps \u2013 Where Do Your Ads Perform Best?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3321\" class=\"elementor elementor-3321\">\n\t\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-c49a989 e-flex e-con-boxed e-con e-parent\" data-eae-slider=\"56857\" data-id=\"c49a989\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-127ded8 elementor-widget elementor-widget-text-editor\" data-id=\"127ded8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In the ever-evolving world of digital marketing, one question continues to challenge advertisers: <\/span><b>Where should you place your ads to get the best ROI\u2014Shopping apps, OTT platforms, or Gaming apps?<\/b><span style=\"font-weight: 400;\"> With millions of users interacting across these verticals, knowing how each app category performs in terms of ad engagement, click-through rate (CTR), and conversion is critical. This blog decodes ad metrics, user behavior, and campaign performance across these popular app categories\u2014helping you make smarter advertising decisions using platforms like AdzBasket&#8217;s <\/span><b>Brand Tech AI platform<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-92d7682 e-flex e-con-boxed e-con e-parent\" data-eae-slider=\"93355\" data-id=\"92d7682\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af0905d elementor-widget elementor-widget-heading\" data-id=\"af0905d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Understanding the App Ecosystem \u2013 User Behavior by Category<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ff7382 elementor-widget elementor-widget-text-editor\" data-id=\"3ff7382\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ol>\n<li><b> Shopping Apps:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Shopping apps like Flipkart, Amazon, and Meesho are action-oriented platforms. Users open these apps with a strong buying intent, making them ideal for <\/span><b>conversion-focused ads<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>High Purchase Intent<\/b><span style=\"font-weight: 400;\"> \u2013 Users are often already in the buying mindset.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Retargeting Works Well<\/b><span style=\"font-weight: 400;\"> \u2013 Abandoned cart reminders and deal-based creatives get high response.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Peak Times<\/b><span style=\"font-weight: 400;\"> \u2013 Sale events (like Big Billion Days) drive spikes in traffic.<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li>\n<\/ul>\n<ol start=\"2\">\n<li><b> OTT Platforms (Over-the-Top):<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> OTT apps like Hotstar, SonyLIV, and MX Player host long-format content. Viewers are immersed in videos, making it perfect for <\/span><b>brand recall campaigns<\/b><span style=\"font-weight: 400;\"> and <\/span><b>high-quality storytelling<\/b><span style=\"font-weight: 400;\"> ads.<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strong Brand Lift<\/b><span style=\"font-weight: 400;\"> \u2013 Full-screen video ads see up to 80% completion rates.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Non-Skip Options<\/b><span style=\"font-weight: 400;\"> \u2013 Pre-roll ads create awareness even before the content starts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Passive Engagement<\/b><span style=\"font-weight: 400;\"> \u2013 Best suited for top-of-funnel objectives.<\/span><span style=\"font-weight: 400;\"><br \/><br \/><\/span><\/li>\n<\/ul>\n<ol start=\"3\">\n<li><b> Gaming Apps:<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Gaming apps like Ludo King, Candy Crush, and PUBG Mobile are <\/span><b>highly interactive and time-consuming<\/b><span style=\"font-weight: 400;\"> platforms. Users here are highly engaged, and <\/span><b>reward-based or playable ads<\/b><span style=\"font-weight: 400;\"> perform well.<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>High Engagement<\/b><span style=\"font-weight: 400;\"> \u2013 Users spend more than 30 minutes per session.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gamified Ads Work<\/b><span style=\"font-weight: 400;\"> \u2013 Interactive formats see a 3\u20135x lift in engagement.<\/span><\/li>\n<\/ul>\n<p><b>Diverse Demographics<\/b><span style=\"font-weight: 400;\"> \u2013 From casual gamers to competitive users across age groups.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-4801bb5 e-flex e-con-boxed e-con e-parent\" data-eae-slider=\"41639\" data-id=\"4801bb5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-373a1d6 elementor-widget elementor-widget-heading\" data-id=\"373a1d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Comparing Ad Metrics \u2013 Performance Benchmarks by App Type<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ceaa95 elementor-widget elementor-widget-image\" data-id=\"7ceaa95\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1438\" height=\"886\" src=\"https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1.webp\" class=\"attachment-full size-full wp-image-3329\" alt=\"Comparing Ad Metrics\" srcset=\"https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1.webp 1438w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-300x185.webp 300w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1024x631.webp 1024w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-768x473.webp 768w\" sizes=\"(max-width: 1438px) 100vw, 1438px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7aed87d elementor-widget elementor-widget-text-editor\" data-id=\"7aed87d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>Key Insight:<\/b><span style=\"font-weight: 400;\"> If you&#8217;re aiming for <\/span><b>direct conversions<\/b><span style=\"font-weight: 400;\">, <\/span><b>Shopping apps<\/b><span style=\"font-weight: 400;\"> are your go-to. For <\/span><b>brand visibility<\/b><span style=\"font-weight: 400;\">, <\/span><b>OTT platforms<\/b><span style=\"font-weight: 400;\"> offer immersive placements. And for <\/span><b>engagement-heavy campaigns<\/b><span style=\"font-weight: 400;\">, <\/span><b>Gaming apps<\/b><span style=\"font-weight: 400;\"> outperform in CTR and time spent.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-ce7d24b e-flex e-con-boxed e-con e-parent\" data-eae-slider=\"51167\" data-id=\"ce7d24b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a38e07d elementor-widget elementor-widget-heading\" data-id=\"a38e07d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Choosing the Right App for Your Brand Type<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ba765b elementor-widget elementor-widget-text-editor\" data-id=\"2ba765b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b>E-commerce &amp; D2C Brands<\/b><b><br \/><\/b><span style=\"font-weight: 400;\"> Best suited for <\/span><b>Shopping apps<\/b><span style=\"font-weight: 400;\"> due to immediate sales potential and actionable metrics. Pairing display banners with limited-time offers can boost ROAS significantly.<\/span><\/p>\n<p><b>Entertainment, Fashion, and FMCG Brands<\/b><b><br \/><\/b> <b>OTT platforms<\/b><span style=\"font-weight: 400;\"> work best when you want to build strong brand affinity. Full-screen storytelling ads during binge-worthy content sessions make your brand memorable.<\/span><\/p>\n<p><b>Youth-Centric &amp; Tech-Savvy Brands<\/b><b><br \/><\/b> <b>Gaming apps<\/b><span style=\"font-weight: 400;\"> offer a goldmine for brands targeting Gen Z and millennials. Interactive ads integrated within gameplays can enhance emotional connection with the brand.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc64a74 elementor-widget elementor-widget-heading\" data-id=\"fc64a74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Why Brands Are Shifting to Advertising Using AI Platforms<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98a9db1 elementor-widget elementor-widget-text-editor\" data-id=\"98a9db1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">With the increase in <\/span><b>multichannel ad clutter<\/b><span style=\"font-weight: 400;\">, brands are relying on <\/span><b>AI-driven decision-making<\/b><span style=\"font-weight: 400;\"> to optimize ad placements. Using a <\/span><b>Brand Tech AI platform<\/b><span style=\"font-weight: 400;\"> like AdzBasket allows marketers to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Predict which app category will drive the best results for their target audience.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automatically adjust budget allocation across <\/span><b>Shopping<\/b><span style=\"font-weight: 400;\">, <\/span><b>OTT<\/b><span style=\"font-weight: 400;\">, and <\/span><b>Gaming<\/b><span style=\"font-weight: 400;\"> apps based on real-time data.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track campaign performance with granular metrics and optimize creatives on the go.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This eliminates guesswork and ensures your campaigns are <\/span><b>data-backed and result-oriented<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-086072e elementor-widget elementor-widget-image\" data-id=\"086072e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1450\" height=\"692\" src=\"https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1.webp\" class=\"attachment-full size-full wp-image-3330\" alt=\"\" srcset=\"https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1.webp 1450w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1-300x143.webp 300w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1-1024x489.webp 1024w, https:\/\/adzbasket.io\/sg\/wp-content\/uploads\/2025\/08\/AdzBasket-Brand-Tech-AI-Platform-1-1-768x367.webp 768w\" sizes=\"(max-width: 1450px) 100vw, 1450px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3da54fd elementor-widget elementor-widget-heading\" data-id=\"3da54fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How AdzBasket's Brand Tech AI Platform Helps You Choose the Best App for Your Campaign<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c0c470 elementor-widget elementor-widget-text-editor\" data-id=\"3c0c470\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">At <\/span><b>AdzBasket<\/b><span style=\"font-weight: 400;\">, we\u2019ve built a powerful <\/span><b>AI-powered Brand Tech platform<\/b><span style=\"font-weight: 400;\"> that unifies your marketing campaigns across <\/span><b>In-App, OOH, DOOH<\/b><span style=\"font-weight: 400;\">, and <\/span><b>Transit Media<\/b><span style=\"font-weight: 400;\">. With our intuitive dashboard, brands can:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyze historical campaign data by app category<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Compare performance across <\/span><b>Shopping<\/b><span style=\"font-weight: 400;\">, <\/span><b>OTT<\/b><span style=\"font-weight: 400;\">, and <\/span><b>Gaming apps<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Launch hyper-targeted ad campaigns with <\/span><b>AI-based recommendations<\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Access campaign performance reports in real time<\/span><span style=\"font-weight: 400;\"><br \/><\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Our AI engine understands your industry, goals, and budget to suggest the <\/span><b>optimal ad mix<\/b><span style=\"font-weight: 400;\">, taking the complexity out of multichannel marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you&#8217;re a startup or a large brand, you can now<\/span><a href=\"https:\/\/adzbasket.io\/\"> <b>start your campaign<\/b><\/a><span style=\"font-weight: 400;\"> directly from our dashboard using smart AI suggestions for both <\/span><b>In-App<\/b><span style=\"font-weight: 400;\"> and <\/span><b>OOH advertising<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a148e3 elementor-widget elementor-widget-heading\" data-id=\"7a148e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Make Smarter Media Decisions with Brand Tech<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f4e6cb elementor-widget elementor-widget-text-editor\" data-id=\"4f4e6cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In today\u2019s competitive ad landscape, <\/span><b>shopping apps<\/b><span style=\"font-weight: 400;\">, <\/span><b>OTT platforms<\/b><span style=\"font-weight: 400;\">, and <\/span><b>gaming apps<\/b><span style=\"font-weight: 400;\"> each offer unique value\u2014but placing your bets on the right one is what drives success. Don\u2019t just follow trends\u2014<\/span><b>use data and AI to guide your media strategy<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With <\/span><b>AdzBasket\u2019s Brand Tech AI Platform<\/b><span style=\"font-weight: 400;\">, brands can launch, track, and scale campaigns intelligently\u2014no matter the platform. Explore how <\/span><b>advertising using AI platform<\/b><span style=\"font-weight: 400;\"> can optimize your campaign performance like never before.<\/span><\/p>\n<p><b>Ready to boost your ROI?<\/b><span style=\"font-weight: 400;\"> Let <\/span><b>AdzBasket<\/b><span style=\"font-weight: 400;\"> help you place your ads where they matter most.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In the ever-evolving world of digital marketing, one question continues to challenge advertisers: Where should you place your ads to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[],"tags":[],"class_list":["post-3321","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/posts\/3321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/comments?post=3321"}],"version-history":[{"count":11,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/posts\/3321\/revisions"}],"predecessor-version":[{"id":3337,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/posts\/3321\/revisions\/3337"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/media\/3334"}],"wp:attachment":[{"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/media?parent=3321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/categories?post=3321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adzbasket.io\/sg\/wp-json\/wp\/v2\/tags?post=3321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}