Ad types
Display Ads
On-Package Ads
Video Ads
Welcome to ADZBasket’s Guide to Maximizing ROI with AJIO In-App Advertising
Explore how AJIO’s in-app and mobile advertising ecosystem can help you drive high-intent engagement, maximize brand visibility, and boost conversions. With AJIO’s massive user base and our strategic expertise, we enable you to target the right audience and deliver impactful brand experiences throughout the shopping journey.
Key Strengths of AJIO
AJIO In-App Advertising
Drive Results with Fashion-Focused Audiences!
Welcome to your gateway to premium digital retail advertising with AJIO. From homepage banners to interactive shopping experiences, AJIO offers full-funnel ad solutions designed to enhance visibility and drive measurable impact. Whether your brand is luxury, value-driven, or non-endemic, AJIO’s high-intent shoppers are ready to engage.
Ad Types Available on AJIO
Why Choose AJIO Ads?
AJIO Ads help brands connect with fashion-conscious, mobile-first shoppers across India’s metros and non-metros. With 88% repeat users and rich cohort-based targeting, you can deliver ads that resonate—at every stage of the user journey. Use AJIO’s advanced formats to increase conversions, drive app engagement, and create brand stickiness.
Reach Your Perfect Audience
Leverage AJIO’s segmented targeting and behavior-rich insights to reach customers who are already shopping. Target users based on age, shopping behavior, region, gender, and product category.
Audience Segmentation Highlights:
- Age: 18–34 years make up nearly 70% of users
- Gender: Men (54%) | Women (46%)
- City Tier: 75% from non-metro cities
- Buyer Type: 88% are repeat users
Unmatched Opportunities Await You
- Premium Audience Base: Fashion-forward and mobile-native shoppers
- Advanced Targeting: Refined cohort-based strategies
- Massive Scale: One of India’s largest fashion audiences
- Trusted Environment: Part of the Reliance Retail ecosystem
Ready to Boost Your Brand with AJIO Ads?
Partner with ADZBasket to tap into AJIO’s high-impact in-app inventory. From creative design to campaign execution—we’ll help you connect, convert, and grow.
Let’s Build Your Success Story with AJIO!
FAQ's
It’s a way to promote your brand within the AJIO app using banners, product page ads, and more—targeting fashion-savvy shoppers.
Costs vary by placement and format. Banner ads typically start at ₹6–10 CPM. Premium spots are priced higher.
Fashion, beauty, electronics, fintech, and even auto brands—any business that wants to reach high-intent shoppers can advertise here.
You can choose from homepage banners, PLP/PDP ads, cart and order page ads, CRM (email/push), and even on-package inserts.
You can use AJIO’s self-serve VMS platform or partner with ADZBasket for full-service support.